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Article: Summer 2024 Fashion Trends

Summer 2024 Fashion Trends
Bb insights  Blog_bb-insights/summer-2023-fashion-trends#summer fashion trends

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Summer 2024 Fashion Trends

WRITTEN BY Julia Moreno Cereijo

With the scorching heat of summer just around the corner, it's time to revamp our wardrobes and embrace the latest trends that Summer 2024 has to offer. In this article, we will be diving deep into the summer fashion trends, focusing on what's hot, what's not, and how to elevate your style through timeless and high-quality fashion. Get ready to explore the vibrant colors, bold patterns, and chic silhouettes that will dominate the fashion scene in the upcoming season. So, buckle up and let’s dive in!

Fashion Trends for Women in 2024

This 2024, Summer fashion trends for women bring a fresh wave of styles, colors, and silhouettes. From oversized blazers to asymmetric hems and silver garments, the latest spring-summer fashion must-haves are here. Embrace the newest summer clothing styles with chic and effortless summer smart casual outfits. Opt for trendy dresses and vibrant summer fashion colors for a fashionable look. Accessorize with layered necklaces and oversized sunglasses to complete your outfit. Stay up-to-date and make a statement with these must-try summer fashion trends for women.

Oversized Blazers

In the realm of blazers, the prevailing trend leans towards embracing generous proportions. This season, the mantra seems to be "the larger, the better." Whether you opt for a coordinated outfit where the blazer harmonizes with tailored pieces or you prefer to boldly juxtapose it with an assortment of bottoms, your outerwear undeniably takes centre stage. Among the plethora of possibilities, a particular style that is booming is the XXL blazer, which radiates an air of effortless chicness when unbuttoned and paired with a matching skirt or shorts. For those seeking a distinctive twist, the Oversized Blazer by House of Dagmar effortlessly bridges the gap between formal events and business casual layering. Crafted from a cotton blend with a unique texture, it is a versatile and stylish choice for any fashion lover.

Multi-Pocketed Clothing

Function meets fashion with multi-pocketed clothing. This utilitarian trend embraces practicality without compromising style. From cargo pants to jackets adorned with multiple pockets, this trend adds an edgy and contemporary flair to your summer outfits. To embrace this trend, consider the Cargo Cotton Trousers Ginerva by Agolde. Featuring a flowy silhouette and bottom hems for a relaxed fit, these cargo pants seamlessly integrate into women's wardrobes. Its classic spacious pockets on the sides and flap pockets on the back offer both functionality and a touch of nostalgia, allowing you to carry your essentials while exuding effortless style.

Oversize lõikega bleiser and Puuvillast cargo-püksid GINERVA
House of dagmar White Oversize lõikega bleiser House of dagmar White Oversize lõikega bleiser image 2
HOUSE OF DAGMAR
Oversize lõikega bleiser Sale price€310,00 Regular price€620,00
Agolde Neutral Puuvillast cargo-püksid ginerva Agolde Neutral Puuvillast cargo-püksid ginerva image 2
AGOLDE
Puuvillast cargo-püksid GINERVA Sale price€189,00 Regular price€350,00

Asymmetric Hems

This season, it's all about mixing up the angles, allowing you to exude confidence and style. Make a bold statement by flaunting a dramatically tilted hemline that doubles as a sexy leg slit, or opt for a subtler angle to add a touch of sophistication to your outfit. Asymmetric hems inject an element of intrigue and modernity into your summer wardrobe, creating captivating movement and visual interest. Try out this current trend with the Asymmetric Cotton Blouse by Erika Cavallini. Made of 100% cotton, this blouse offers a cropped asymmetrical wrap with a V-neck, long sleeves, and button closure.

Summer Black

In the 2024 spring-summer fashion scene, black emerges as a dominant force, deviating from its usual intensity to take on a lighter and softer approach. Delicate fabrications like crochet and lace reveal glimpses of skin, infusing the look with an unforeseen gentleness. The unconventional combination of black with these ethereal materials adds surprise and intrigue to the overall aesthetic.

Embrace this current and unique trend with Tiger of Sweden's Shape-Neck Knit Dress Albenna, a practical yet flattering maxi dress featuring elbow-length sleeves and a straight silhouette. This dress perfectly combines comfort with style, and its U-shaped neckline with a ribbed hem adds an extra touch of uniqueness.

Tank Tops

Tank tops have shed their previous reputation and are now considered essential items on our summer fashion lists. Embracing the latest trends of 2024, these versatile tops offer endless styling possibilities. For a truly fashion-forward look, opt for a monochrome ensemble by pairing your tank top with high-waisted, wide-leg trousers from renowned designers. This combination exudes effortless chicness and embraces the current fashion wave. To elevate your style further, layer your tank top underneath a corset top or wear it as an undergarment beneath a dress. These trendy and innovative approaches will earn you extra style points. For a touch of elegance and trendy appeal, consider the Tank Top Mina by Agolde. Featuring a boat neck, attractive thin shoulder straps, and a ribbed texture, this light summer top is sleeveless and ideal for both business and casual summer looks.

Oversize lõikega bleiser and Peenes soonikkoes topp KYLE CAMISOLE
House of dagmar Black Oversize lõikega bleiser House of dagmar Black Oversize lõikega bleiser image 2
HOUSE OF DAGMAR
Oversize lõikega bleiser Sale price€310,00 Regular price€620,00
Lisa yang Grey Peenes soonikkoes topp kyle camisole Lisa yang Grey Peenes soonikkoes topp kyle camisole image 2

Denim

Denim remains an evergreen trend, and this summer YEAR_TO_CHANGE is no exception. From jeans to denim jackets and skirts, this durable fabric adds a touch of casual chic to any outfit. Experiment with different cuts, washes, and styles to find your perfect denim pieces. For a standout option, consider the Criss Cross Straight Jeans by Agolde. These relaxed-fit jeans feature a unique wrap-waistband, high rise, and frayed hem, offering a blend of comfort and style. The Criss Cross Straight Jeans effortlessly elevate your denim game, making them a must-have to your summer wardrobe.

Silver

In today's fashion world, there isn't often a unanimous agreement on color preferences. However, vibrant and mood-enhancing rainbow shades are plentiful and seem to have a lasting presence. On the other hand, there is a captivating fascination with shiny silver in the fashion industry. Silver holds a distinct appeal—it is less conspicuous than gold yet bolder than black. It has become the preferred choice among fashionable women this spring-summer 2024. 

If you wish to try this trend, the Logo Waistband Straight Trousers by Erika Cavallini offer a classical straight-cut design with pleats, a wide-leg silhouette, and convenient side pockets. What sets them apart is the trendy elastic waistband, featuring the brand's logo print, adding a touch of modern sophistication.

Soft-Shade Tailoring

As the temperature rises, the allure of tailored fashion continues to grow, encompassing relaxed and comfortable silhouettes. In the upcoming Spring/Summer 2024 season, the focus intensifies on weather-appropriate styles, with a delightful influx of soft pastel hues dominating the suiting scene. Departing from the usual pink tones, attention shifts towards refreshing pastel shades of blue, green, and grey, infusing the suiting landscape with vibrancy. This trend presents a revitalizing approach to traditional office wear, as tailored pieces like blazers, vests, and trousers embrace the charm of pastel tones and lighter hues. The result is an elegant yet feminine touch, making it ideal for creating sophisticated summer smart-casual outfits. 

Complementing this trend, the Dart Fold Cotton Shirt has an unusual cut with no seams on the shoulders and wide sleeves slimming down towards the cuffs, and folds on the back. Made of a lightweight fabric like cotton, it becomes a perfect addition to a summer office wardrobe or effortlessly stylish leisure time looks.

Laia säärega ülikonnapüksid and Puuvillane särk voltidega
Viimane
House of dagmar Grey Laia säärega ülikonnapüksid House of dagmar Grey Laia säärega ülikonnapüksid image 2
HOUSE OF DAGMAR
Laia säärega ülikonnapüksid Sale price€180,00 Regular price€300,00
Erika cavallini White Puuvillane särk voltidega Erika cavallini White Puuvillane särk voltidega image 2
ERIKA CAVALLINI
Puuvillane särk voltidega Sale price€194,00 Regular price€324,00

FLOWER POWER

In this YEAR_TO_CHANGE Summer Season, the classic spring floral trend takes on a more dramatic and theatrical form. It goes beyond the usual prints and becomes three-dimensional, adorning not only shirts but also shoulders and even dominating the entire torso. While it may be too bold for a calm dinner with friends, those who embrace standout fashion moments will find this trend irresistible. 

To effortlessly embrace this trend, the Floral Printed Linen Blouse by 120% Lino is a perfect choice. Crafted from linen, this blouse showcases captivating floral motifs that perfectly match the summer atmosphere. It features a small V-collar, a tie-collar for added detail, and smoked details on the sleeve cuffs, adding a touch of elegance and femininity to the overall look.

Light as Air

Indulge in the enchantment of your childhood dreams as you embrace the whimsical charm of chiffon tanks, flouncy hemlines, and gauzy blouses. Immerse yourself in a truly ethereal moment by pairing these pieces with your favourite embroidered bralettes. As summer arrives, prioritize comfort and ease by opting for lightweight and breathable fabrics. Embrace the carefree spirit with flowing maxi dresses, ethereal tops, and skirts crafted from soft materials like silk and chiffon. Let the gentle breeze accompany your every step, creating a serene and graceful presence on warm summer days. 

For a touch of elegance, the Silk V-Neck Dress is a perfect choice. This ankle-length dress showcases a striking pattern of contrasting diagonal stripes, accentuated by a V-neckline, long sleeves, and a wide matching textile belt, creating a sophisticated and timeless look.

Big Bags

This spring-summer season, the trend of teeny tiny bags that can barely fit your keys and lipstick has disappeared from sight. Instead, the 'chuck everything in' tote bag has made a triumphant return, and we're already thrilled about its functionality. For those on the move, crossbody styles are fantastic options. Alternatively, if you're ready to fully commit to the trend, oversized clutch bags create a bold statement. 

Embracing this trend, the Cut-Out Leather Bag Onada by Hereu is a remarkable choice. Crafted from smooth calf leather, this tote bag showcases exquisite craftsmanship by uniquely talented artisans in Spain, celebrating excellence in design and construction.

V-kaelusega siidist kleit and Nahast väljalõigatud kandekott ONADA
House of dagmar Black V-kaelusega siidist kleit House of dagmar Black V-kaelusega siidist kleit image 2
HOUSE OF DAGMAR
V-kaelusega siidist kleit Sale price€342,00 Regular price€570,00
Viimane
Hereu Neutral Nahast väljalõigatud kandekott onada Hereu Neutral Nahast väljalõigatud kandekott onada image 2

Fashion Trends for Men in 2024

Summer is a time of vibrant energy and endless possibilities, and the fashion trends for men in 2024 perfectly capture the spirit of the season. From laid-back and relaxed styles to bold and statement-making looks. This year, expect to see a fusion of classic elements with contemporary twists, as well as a focus on sustainable and eco-friendly fashion choices. Whether you're lounging by the beach, attending a rooftop soirée, or exploring a new city, these trends will keep you looking effortlessly stylish and cool all summer. 

FLOWER POWER

This YEAR_TO_CHANGE season, Floral prints make a bold statement not only in women’s but in men's summer fashion too. Embrace the vibrant energy of the season with printed linen shirts in relaxed fits. 

If you wish to try out this trend, The Printed Linen Shirt by 120% Lino adds a touch of whimsy to your vacation wardrobe, allowing you to express your individuality and embrace the joyous spirit of the summer season.

Summer Suits

Summer suits take a lighter and more breathable approach in 2024, catering to the warm weather without compromising on style. Linen and lightweight fabrics are the key players, ensuring comfort while exuding sophistication. Opt for a linen blazer like the Justinn Linen Blazer by Tiger of Sweden, and pair it with matching linen trousers or even shorts for a relaxed yet refined look. This trend allows you to stay sharp and stylish while embracing the summer season.

Blue Jeans

Blue jeans are a perennial favorite, and they continue to dominate men's summer fashion in 2024. Classic straight jeans, such as these Regular-Fit Jeans Furu by Tiger of Sweden, provide a timeless and versatile option for any casual outfit. Whether you're pairing them with a t-shirt or a crisp button-down shirt, blue jeans offer endless possibilities and effortlessly elevate your everyday style.

Linane jakk JUSTINN and Tavalise lõikega teksad FURU
Tiger of sweden Neutral Linane jakk justinn Tiger of sweden Neutral Linane jakk justinn image 2
Tiger of sweden Blue Tavalise lõikega teksad furu Tiger of sweden Blue Tavalise lõikega teksad furu image 2
TIGER OF SWEDEN
Tavalise lõikega teksad FURU Sale price€98,00 Regular price€160,00

Denim Jacket

The denim jacket is a timeless staple that continues to be a prominent trend in men's fashion for summer YEAR_TO_CHANGE. This versatile piece effortlessly combines style and functionality, making it a must-have in any wardrobe. Whether you opt for a classic blue denim jacket or experiment with different washes and colours, it's a perfect layering option for cooler summer evenings. Pair it with a t-shirt and shorts for a casual look, or dress it up with chinos and a button-down shirt for a more polished outfit. The Classic Denim Jacket by Citizens of Humanity is an excellent choice for embracing this trend with its high-quality construction and timeless design.

Linen

This year, linen is the go-to fabric for summer, known for its breathability and effortless style, it takes centre stage, appearing in shirts, trousers, and even suits. The Cotton Linen Shirt by Aeronautica Militare combines the best of both fabrics, offering a comfortable and stylish option for summer. Its natural, lightweight feel makes it perfect for keeping cool while looking sharp.

Cargo Trousers/Shorts

Cargo trousers and shorts are making a comeback in men's fashion, bringing a utilitarian and functional element to summer outfits. The Lightweight Cotton Cargo Shorts by Aeronautica Militare, provide a versatile and practical choice for the warmer months. Pair it with a simple pair of sneakers for a casual and on-trend look.

Särk puuvillast ja linast and Kerged lühikesed cargo püksid puuvillast
Viimane
Aeronautica militare Green Särk puuvillast ja linast Aeronautica militare Green Särk puuvillast ja linast image 2
AERONAUTICA MILITARE
Särk puuvillast ja linast Sale price€105,00 Regular price€150,00
Hetkel otsas
Aeronautica militare Navy Kerged lühikesed cargo püksid puuvillast Aeronautica militare Navy Kerged lühikesed cargo püksid puuvillast image 2
AERONAUTICA MILITARE
Kerged lühikesed cargo püksid puuvillast Sale price€90,00 Regular price€130,00

Track Pants

This spring-summer YEAR_TO_CHANGE, comfort meets style with track pants, a trend that seamlessly blends sportswear with everyday fashion. Opt for track pants with a modern twist, featuring tapered cuts and premium materials. The Hooded Zip-Up Tracksuit Set by Aeronautica Militare combines comfort and style, allowing you to effortlessly transition from loungewear to a casual day out.

Matching Bag

Complete your summer look with a stylish and functional bag. The Flat Square Crossbody Bag - Trena by Hereu is a versatile accessory that adds an extra touch of sophistication to your outfit. Its minimalist design and high-quality craftsmanship make it a must-have accessory that will bring the Mediterranean touch to your wardrobe. 

Summer Fashion Colors

Get ready for a vibrant and captivating summer as the fashion colour trends for 2024 are unveiled. Get ready to embrace a kaleidoscope of hues that rival the vibrant strokes of an artist's palette. From warm and earthy oranges to mesmerizing magenta, this year's fashion colour trends are set to make a bold statement.

These trends are not mere coincidences; they are carefully curated through a combination of runway shows and colour forecasting. Runway displays from six months prior, significantly influence the colour choices we see in stores today. Moreover, colour forecasters draw inspiration from various domains such as travel, art, technology, fashion, and entertainment to predict the hues that will dominate the fashion scene.

Earthy orange

When it comes to the summer fashion trends of 2024, burnt orange is defying expectations. While traditionally associated with fall, this warm and vibrant shade is making its way into the summer months, capturing the attention of both designers and fashion enthusiasts. Renowned stylist Miranda highlights the shade's connotations of creativity, sensuality, and abundance, which explain its popularity among fashion creators.

At BEIGE I BROWN, you can find an array of stylish products that embrace the trend of burnt orange in unique and versatile ways. For a classy and minimalistic look, the Short Sleeve Top by FTC Cashmere is the perfect choice. With its round neckline and turn-up sleeves, this T-shirt offers a pure design and relaxed fit, making it effortless to combine with other casual items.

If you're looking to add a touch of boldness to your summer wardrobe, the Fringed Mini Skirt Adela is a fantastic option. This mini skirt features a waffle-knit texture, a fringed bottom hem, and an elastic ribbed waistline for comfort and style. Its stretchy fabric allows for easy movement and creates an effortless yet eye-catching look.

With these exceptional pieces, you can embrace the burnt orange trend of 2024 while staying true to your personal style. Whether you prefer a minimalistic approach or want to make a statement, these products offer versatility and elegance, allowing you to express your fashion sensibilities with confidence.

Olive Green

A shade that is often associated with casual clothing, such as the trendy cargo pant of this season, olive green has undergone a glamorous transformation for 2024. Renowned fashion designers like Victoria Beckham and Alberta Ferretti have embraced this hue, infusing it into their collections with stunning dresses that exude elegance and forward-thinking style.

To amplify your style, consider pairing olive green with another prominent fashion colour trend of 2024: burnt orange. This earthy colour combination creates a visually striking and harmonious look. 

At BEIGE I BROWN, you can explore the latest summer fashion trends for women, including the revitalized olive green shade. Our collection features a variety of trendy dresses, stylish outfits, and the newest summer clothing styles that align with the current fashion trends of 2024. Whether you're looking for casual ensembles or sophisticated pieces, our selection caters to your modern and chic sensibilities throughout the summer season.

Discover our exclusive offerings, such as the Cotton Chino Trousers by House of Dagmar. These chino trousers boast a flattering tight waist and relaxed leg, accentuated by elegant dart folds and a stylish central button. With zipper closure, pleats, side pockets, and faux back pockets, they exude a unique and refined appeal. Additionally, our Contrast Stitch Top is perfect for both casual and formal occasions. It features a crew neck, ribbed texture, and eye-catching contrasting stitches along the neckline and arm openings, adding a touch of visual interest to your summer outfits.

Tranquil Blue

Pink has long been a dominant presence on the fashion runways, but in the realm of spring-summer fashion colour trends for 2024, blue is making a striking comeback. However, forget about bright or royal blue this time around. The blues that are taking the spotlight range from delicate pastel shades to vibrant azure and refreshing turquoise, infusing a sense of tranquillity and regal elegance into the fashion scene. When it comes to blue, there is a shade to suit everyone's taste and style. Among them, pale blue stands out as one of the easiest hues to incorporate into your wardrobe, especially in the form of denim. 

For the latest summer fashion trends, embrace the resurgence of blue and explore a range of stylish options that reflect the current fashion landscape. Discover trending outfits, women's summer clothing, and the newest summer clothing styles that incorporate this captivating colour trend. Whether you're aiming for a chic smart-casual look or seeking trendy dresses to elevate your summer wardrobe, blue hues will add a fresh and on-point touch to your ensembles. Stay ahead of the fashion curve with the exciting array of summer fashion colours and embrace the blue revival that promises to captivate hearts and minds in 2024.

At BEIGE I BROWN, you can explore a curated selection of products that embrace the resurgence of blue in fashion. Enhance your summer charm with the Racer Top by FTC Cashmere, featuring an attractive round neckline, open shoulders, and a slim silhouette. This minimalistic top takes your summer style to the next level. 

On the other hand, if you're looking for a stylish dress, the V-Neck Flared Linen Midi Dress by 120% Lino is the perfect choice. With its sleeveless design, flared silhouette, and charming flounces along the waistline and shoulders, this dress exudes effortless elegance. Experience the latest summer fashion trends and embrace the captivating allure of blue with these curated pieces available at BEIGE I BROWN.

Creige

Introducing "creige," the new neutral for summer fashion trends 2024. This cream-beige fusion complements vibrant colours, serving as a perfect backdrop. With its milky allure, it's an ideal choice for those unsure about incorporating bold hues into their wardrobe. Discover the latest trends in women's summer clothing and explore the versatility of "creige" in creating trendy outfits. Its ability to tone down vivid magenta and make neon yellow pop adds a captivating touch to your style.

At BEIGE I BROWN, you can explore a range of stylish products that embrace the trend of "creige." From the classy Merino Turtleneck Top by House of Dagmar with its unique design and slim silhouette, to the Knit Cotton Vest by Erika Cavallini, featuring geometric knitted patterns and a relaxed look. Embrace the versatility and elegance of "creige" while staying on-trend with our curated selection of fashionable pieces.

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